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Two sets of experiments are described, the first dealing with repeated reproduction by the same individual, the second with the handing on of a tale by a number of different individuals in succession.
In the first set the principal factors at work are:
a.The influence of the various types of cue upon which the reproductions may depend, phraseology being especially important.
b.The tendency of a subject's own versions (determined as these are by his own attitude and point of view) to gain an increasingly important influence as time elapses.
c.The tendency of visual imagery to become more active the longer the interval preceding reproduction.
d.The tendency to intensify or exaggerate elements involving feeling and emotion.
e.The tendency to rationalize.
In the second set of experiments the most noteworthy factors are: