Applied: Ernst Kris. 'The "Danger" of Propaganda.' The American Imago, 1941, Vol. 2, No. 1, pp. 3–42.

If a statement is shaped into a slogan, the power of its appeal may overwhelm that of reason. The slogan calls for emotional response. In the state of suggestion the ego activities are asleep but not totally excluded. Therefore the influence of suggestion is usually not a permanent gain. Insecurity, anxiety, libidinal conflicts and external danger change the level of suggestibility. In such states the ego is in danger of losing control because the subject wants to be released from his own responsibility and sexualize the desire for guidance. The best defence against propaganda is the self-assured power of conviction. The danger of propaganda lies in the fact that propaganda meets with unconscious wishes. A detailed analysis of the principles underlying the propaganda of the German broadcasts is given. One principle seems to be that German propaganda has to confine itself and to repeat itself eternally. Man's emotions, most of all his aggressive impulses, are to be canalized. The ultimate aim of nationalistic propaganda is to drive men into crowd formation so that persuasion is likely to develop into hypnotism. The British broadcast leaders talk as individuals to individuals. Or they talk to organized groups in which the individual does not regress or abdicate his individuality.