Until recently, Jungian psychology has been suspicious of academia and remained almost exclusively connected with analytical practice. Attempts by analytical psychologists towards a rapprochement have, by and large, failed because they were based either on inappropriate efforts to fit Jung within an unsuitable paradigm of science or on omnipotent expectations that academics accept the Jungian ‘wisdom’ unquestionably. By distinguishing two different Jungian epistemologies (an open and closed one) it is argued that the emergence of the new paradigm in social and human sciences (based on constructivist and non-essentialist ideas) offers now a unique opportunity to connect the epistemologically open Jung with these new developments in the academy. Thus, Jungians should now face the challenge of open dialogue with academics which can result in mutual benefit.