How can psychoanalytic theory help make sense of the social and psychic dimensions of white supremacy? This paper seeks to make sense of the relationships between identity, privilege, and oppression among white Americans. Drawing on decades of social science and psychoanalytic work on race and racism, it argues that the normativity and invisibility of whiteness is integral to the ego identity of white Americans. The cohesion of this internal identity becomes threatened by any challenge to this invisibility, resulting in an inverted internal identification with oppression and privilege.