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This paper extends ideas about group processes and behaviours that emerge from a relational psychoanalytic perspective and applies them to the task of taking up representational roles. The paper focuses on the nature of representation as it is felt and encountered in contemporary organisational settings: both as an authorised function of governance, and as a negotiation with one's inner world, sense of identity, and sense of place. Drawing on attachment theories, the paper considers “place” as a key formative aspect of mind and of modes of relating, influencing the way we encounter organisations and represent them. It proposes that emotions and behaviours are rooted in place, interwoven with procedural and autobiographical memories, and generating layers of meaning for how we think about who we are, and where we are—the essentials of working in the “here and now”. The paper introduces the idea of “equivalent realities” as a means of thinking about multiple and fluid aspects of representation as they are expressed in unconscious and symbolic ways. These ideas have relevance for working with organisations on brand and reputation, as well as for working in experiential learning events and professional role analysis. The paper will also interest those engaged in the development of city spaces.